Location Insights for Retail
The Retail Mantra has always been "Location, Location & Location". Especially in today's world of omni-channel retail, the only hope of survival is to run a business driven by location intelligence.
Intelligent Site Selection - Stores & Dark Stores
Visualise predicted footprint & business profitability and take decisions on opening, closing, repurposing & relocation.
- Identification of external factors that impact sales
- Mapping footfall,spending capacity, demand, competition of a location
- Predicting expected business impact of decision
Hyperlocal Marketing - Increase Customer Acquisition
Increase deliveries & sales by hypertargeting sales effort and marketing drives based on profitability.
- Identification of locations with high customer potential
- Pinpointing societies, businesses to carry out sales drives in based on profitability
- Intelligence to carry out fast fulfilment of orders
Fleet Management & Route Optimization
Improve operational efficiency, reduce costs & deliver a superior customer experience with the help of Location Intelligence.
- Optimised Pickup & Drop-off Site Planning
- Last Mile Delivery Optimisation
- Smart Order fulfillment to deliver enhanced Customer Experience
Articles for you
How Effective have Lockdowns Been?
USED CASE
If lockdowns were successful the slope should have decreased after the lockdown began.
Data Sutram
July 29, 2020
How India Loses 12 Billion Dollars over Misunderstanding
USED CASE
Most of the time, technology fails to interpret such terminology. Thus, E-Commerce companies are unable to locate their customers and in 2019 alone this ‘misunderstanding’ cost the E-Commerce industry approximately 12 billion dollars.
Data Sutram
July 10, 2020
Location intelligence for business insights
